Course Duration
16 Hours
Target Audience
For those who want to attain essential knowledge and skills to get higher page-ranking for their website on search engine result pages (SERPs).
Pre-requisites
Basic computer and digital marketing knowledge are a must.
Certification
You will receive a Statement of Attainment from SkillsFuture Singapore after you pass the assessment.
Mode of Training
Classroom
Entry Requirement
In this course you will learn how to fine tune your website for higher page ranking in search engines.
SECTION | DESCRIPTION |
Section 1 | SEO Concepts – Google Search Engine, SEO Ranking, Rank Brain, SERP and types of Search Engine, Principles |
Section 2 | Introduction to Google Ads, Principles in keyword search and density, planner |
Section 3 | Content Optimization – Principles of SEO in marketing a website content, in social network media content, Digital media trend in SEO context |
Section 4 | On-page SEO – URL structure, SEO parameters, Internal and External links |
Section 5 | Off-page SEO – Links and competitive edge, Advertising links research and strategies |
Section 6 | Measurement and Analytics – SEO analytics tools, Performance metrices, Data and reports analysis, SEO development trends, Apply SEO in organisation strategies, Teaming and coordination in SEO optimization, Implementing SEO in marketing strategies |
Price: SGD 520
Duration: 2 Days
GST will be revised to 8% from 01 Jan 2023
Please refer to the below link for the Refund Table for SkillsFuture Courses:
https://www.genetic.edu.sg/refund-for-skillsfuture-courses/
Participants need to pass the test to get subsidy
Eligible for Claim Period: 02 June 2020 – 04 Aug 2024
SSG Advice:
All Singaporean aged 25 and above can use their $500 opening SkillsFuture Credit to pay for a wide range of approved skills-related courses.
Visit the SkillsFuture Credit website https://www.myskillsfuture.gov.sg/content/portal/en/training-exchange/course-directory/course-detail.html?courseReferenceNumber=TGS-2020503853 Proceed to submit a claim.
PSEA Funding is available for student aged 21-25 years old (Please call PSEA Hotline 62600777 to check your balance. Forms are available from GENETIC COMPUTER SCHOOL
MOE will be replacing the hardcopy “Adhoc Application for use of Post-Secondary Education (PSE) Account” with FormSG by 15th March 2023. visit the website https://form.gov.sg/62ac035f3c3b210013f6cd90 to apply for PSEA Funding or If you intend to also use sibling’s PSEA, please go to https://go.gov.sg/psea-so-sibling
Next Available Schedules | |
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24/6/2023 to 25/6/2023 [Sat / Sun] 08:30 AM to 05:30 PM Genetic (Bukit Merah) 167, Jln Bt Merah | Book Now |
Blk 167 Jln Bt Merah Tower 4,
Connection One
#06-11A Singapore 150167
Tel: +65 6339 7588
Blk 209 New Upper Changi Road
#04-643 Singapore 460209
Tel: +65 6913 4572
21 Jurong Gateway Road
#03-09/10 CPF Jurong Building
Singapore 608546
Tel: +65 6912 4316