WordPress Web Design and Content Management

Course Duration

16 Hours

Target Audience

For those who want to attain essential knowledge and skills in setting up a WordPress site, managing the content, maintaining the system and monitoring site performance.

Pre-requisites

Basic computer and digital marketing knowledge is a must.

Certification

You will receive a Statement of Attainment from SkillsFuture Singapore after you pass the assessment.

Mode of Training

Classroom

Entry Requirement

Speak, listen and read English at a proficiency level not lower than the WPL Level 5, and manipulate numbers at a not lower than the WPN Level 5
Minimal education qualification is GCE ‘O’ Level, GCE ‘N’ Level or ITE certificate
A minimum of one year of employment experience (preferably in sales and marketing)
Internet and social media savvy (in personal use)

This module equips learners with essential knowledge and skills in setting up a WordPress site, managing the content, maintaining the system and monitor site performance.

SECTION	DESCRIPTION
Section 1	Web Properties and Assets – www, url, how they work, domain registrar
Section 2	Content Management and Deployment – policies and governance, guidelines in content writing, copyrights, Sitemap and content structure
Section 3	Web Publishing – Types of web content management platforms, setup, UX/UI, implement content, manage web domain and user roles
Section 4	Content Planning and Creation – Audience Fit, create text-based and multimedia-based content, content plan, content calendar
Section 5	Content Publishing – Plug-ins, Blog and post, Content posting and updating
Section 6	Content Promotion – Digital Marketing Funnel, Marketing Messages ideas, Landing Page
Section 7	Data and Analytics – Performance metrics and data, generating reports, how to improve

Price: SGD 520

Duration: 2 Days

GST will be revised to 8% from 01 Jan 2023

Please refer to the below link for the Refund Table for SkillsFuture Courses:

https://www.genetic.edu.sg/refund-for-skillsfuture-courses/

Participants need to pass the test to get subsidy

Eligible for Claim Period: 02 June 2020 – 04 Aug 2024

SSG Advice:

All Singaporean aged 25 and above can use their $500 opening SkillsFuture Credit to pay for a wide range of approved skills-related courses.

Visit the SkillsFuture Credit website https://www.myskillsfuture.gov.sg/content/portal/en/training-exchange/course-directory/course-detail.html?courseReferenceNumber=TGS-2020503777 Proceed to submit a claim.

PSEA Funding is available for student aged 21-25 years old (Please call PSEA Hotline 62600777 to check your balance. Forms are available from GENETIC COMPUTER SCHOOL

MOE will be replacing the hardcopy “Adhoc Application for use of Post-Secondary Education (PSE) Account” with FormSG by 15^th March 2023. visit the website https://form.gov.sg/62ac035f3c3b210013f6cd90 to apply for PSEA Funding or If you intend to also use sibling’s PSEA, please go to https://go.gov.sg/psea-so-sibling

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WordPress Web Design and Content Management

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Jurong Branch